BUILD THE MOST
INSPIRED &
PROFITABLE
VERSION OF YOUR ARTISANAL BUSINESS ONLINE
If you were able to sell EVERY LAST PRODUCT you have the capacity to make in a month, what would your profit be?
CALCULATE YOUR MAX PROFIT
HI, I'M ELENA
When I was 25 I joined my business partner at the farmer’s market where we sold our handmade skincare.
By the end of year five we were a team of 10, our studio occupied 4k square feet, deliveries came in pallets, and we were generating over a million dollars in revenue. I helped build the perfect business for my former business partner.
I created systems that suited his strengths, worked synergistically with his inspiration, and built a beautiful, profitable machine that revolved around the value of his unique gifts.
But it wasn’t the perfect business for me. So I left to start this business.
My gift is to help other people anchor themselves around their gift. So that they can build profitable businesses that they love.
more about me
I EMPOWER artisans to build WILDLY PROFITABLE businesses.
One that is an authentic expression of your creative essence and values.
Most importantly, a business in which you are working from your inspiration every. single. day.
Curious what an authentic, inspired and profitable artisanal business looks like?
READ ABOUT MY FORMER BUSINESSWHAT'S YOUR MAXIMUM PROFIT?
I taught Jill how to get her profit potential above $20k a month, and I'd love to help you do the same.
If you’re like many of the artisans I chat with, then you might be accustomed to thinking in terms of revenue, not profit. My question for you is what is your maximum profit?
In my experience you need 6-figures to live comfortably, and most artisans aren’t running their business in a way where that's ever gonna happen. And p.s. the solution is not selling more. It actually has to do with your business model.
Just ask my client Jill, who thought she had great profit margin on all of her products, but found out that, even if she sold every single piece she could possibly make in a month, $1,500 was the MOST she could walk away with after all of her expenses and taxes were paid.
It had to do with how she ran her business, not how good her products were, or how many sales she made.
The first step in increasing your profitability is to understand where your profit is maxing out now. And you can do this right now by watching the Calculate Your Business Model workshop for FREE!
*free for a limited time only
Case Studies
Honeydove Vintage
Charlotte Dupont
How Elena helped Charlotte triple her monthly income, start her clothing line, and expand the possibilities in her business.
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Sun Sister
Nikki Refghi
How Elena helped Nikki nail her marketing messages, grow her Instagram engagement, and feel more confident running her artisanal business.
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MPG Collections
Melissa Perez
How Elena helped Melissa crush her fears, launch her business and sell half her inventory.
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Scabby Robot
Jill Harrell
How Elena helped Jill nail her email marketing, create the first purse in her luxury line, sell it, and go on to have her best financial quarter in business — ever.
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"Before I began working with Elena I felt overwhelmed.
I felt like I'd faked my way into having a successful business and I actually had no idea what I was doing and had no words for anything that worked or how I was going to keep doing it.
Elena helped me to realize what it was that I was doing and gave me the tools and language to break it down and understand it.
Her advice and prompts helped me to keep moving forward with a clear plan and the faith in myself to trust the process and plan for the future."
Alexis Joseph
A Case For Making
INTRODUCING
THE PRODUCT SHOPPE
Foundational Business Courses Made Specifically For Artisans.
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